Orissa – the next big thing?

Two separate items in this morning’s Economic Times caught my eye. One was a news item announcing a massive road infrastructure project in Orissa to carry iron ore to the new Posco steel project. Anyone who has spent some time in Orissa (I did my time of about 6 months, 20 years ago) understands the criminal neglect of this state that is hopefully now getting slowly rectified. Another was an advertisement by the Orissa government inviting developers for luxury hotels on Shamuka beach in Puri. Seems Orissa is waking up.

It is my firm conviction that Orissa is one of India’s jewels in tourism and needs lots of attention. Is there any Indian (or for that matter anybody interested in India) who can ignore the land of Ashoka, the Konark temples or Lord Jagannath? But more to the point, Orissa’s virgin beaches & multi-hued landscape can be developed into buzzing centres of water sports and other holiday activities – important to all those Indians below 35 years of age, for whom activities on a holiday are important (going by activities offered, all other Indian destinations except Goa, seem to think that tourists are geriatric, has-beens who need only peace & quiet – sorry, this is a pet peeve of mine).

So, is Orissa finally going to happen? Wait and watch..


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