Adam Baron’s photo of St Lucia, Caribbean

I was in St Lucia in the Caribbean last April on a cruise ship from Barbados. While I fell in love with the place, I did not have a snap that did justice. I found one. Here it is.

St Lucia and the Pitons

There are a number of cool snaps of cruise ships and the Caribbean (including the one above in a big format) on this site : Adam Baron Photo.

Click here for my first post on St Lucia : the only place I truly want to go away to forever.

Choosing an Island vacation

Here is a neat ad made by Barbados Tourism. Like all successful modern destination marketing ads, this goes beyond the simplistic use of superlatives and long nature shots. it obviously has all of that – but it also has a clear storyline that appeals to the well-heeled, well-educated, travellers who are rapidly becoming THE market segment everyone wants.

Would want all our tourism marketing organisations to learn a few lessons from stuff like this.